Jelica Vukasinovic

Jelica Vukasinovic

Dubai, AE

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Passionate Design Architect particularly enthusiastic about creating iconic buildings and space activation.
With overall 6 years experience in architectural design, Jelica has been working in MENA region for 5 years in various sectors with a special focus on Retail and Hospitality.
Highly qualified in graphics presentation and concept design by using various software: SketchUp, Lumion, 3DsMax, Photoshop, In Design, Illustrator, Revit.
Possess excellent leadership and teamwork abilities achieved through active involvement in non-governmental organizations and bodies.



Benoy, Dubai, AE, Senior Architectural Assistant

Main projects and responsibilities:
• Soho Garden Dubai, F&B Lifestyle Destination, 16,500 m2
The scheme: Destination F&B Development
Responsibilities: Lead Architect (CD/SD stage);

• Muscat, F&B and Entertainment Development, 17,500 m2
The scheme: Lifestyle Centre Development
Responsibilities: Project Lead (CD stage)

• Bahrain Marina, Mixed-use Development, 135,178 m2, CD/SD/DD
The scheme: Marina, 5-star Hotel/Serviced Apartments, Freehold Apartments,
Beach Villas, F&B and
Retail, Yacht club, FEC, Cinema
Responsibilities: Lead in the closing of Hospitality Zone Design (SD/DD stage)

• Tahlia Street, Riyadh, KSA, Retail/F&B Destination, 8,113 m2
The scheme: A Family dining destination
Responsibilities: Coordinating the project in a team with Senior Architect
(CD/Facade SD)

• Morocco, Residential Lifestyle Compound, GFA: 22,696 m2
The Scheme: Residential Accommodation with a resort feel
Responsibilities: Project Lead (CD stage)

• Dubai Creek Harbour, Residential Lifestyle Destination, Facade Design
Competition, Residential Towers Facades/ Retail Bridge Design
Responsibilities: Winning the competition as a team of 3 people.

Mar 2017 - current

Benoy, Dubai, AE, Architectural Assistant

Main projects and responsibilities:
• Mixed-Use Scheme Karachi, Pakistan, Components: 5 Star Hotel/F&B/ Retail Mall/ 3 Office Towers, GFA: 113,150 m2.
• Al Hoora Corniche, Island Masterplan Development, Bahrain, Pre-Concept, Site Area: 155,000sqm
• Al Qassim Mall, KSA, Large-scale Mixed-use urban development comprising Traditional Retail mall, Pavillion Retail & F&B, Leisure, Commercial, Residential, components. GFA: 173, 603 sqm. Concept Masterplan
• Central Park Regional Mall, Dubai Hills, GLA: 288,178 sqm, Concept Design

Apr 2014 - Mar 2017

ARCHIVIZ, Nis, CS, Jnr Architect/Interior Designer

Preparing drawings, layouts and sketches. Architectural Visualisation [3D Modelling, Rendering and Post Production]. Preparing information regarding design, materials, and equipment. Conducting researches needed to complete architectural projects.
Developing design ideas and design presentations. Visiting construction sites. Building CAD drawings based on information and comments provided by the client, ensuring that all are designed to meet the building codes and requirements of the country they are built in. Projects include low residential and commercial, office and multifunctional buildings.

Jan 2013 - Dec 2013


Faculty of Civil Engineering and Architecture, Niš, Nis, CS, MArch, Master of Science in Architecture

Sep 2010 - Dec 2012

Faculty of Civil Engineering and Architecture, Niš, Nis, CS, BArch, Bachelor of Science in Architecture

Sep 2005 - May 2010

Areas of Specialization