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A multidisciplinary designer on a humanistic quest to re-enchant the human experience of the world. Competency in graphic design, marketing campaigns, editorial design, experiential design, web design, and management.
Maxwell is keen on proprioception, storytelling, ethnographic research, and responsive design.
Portfolio: www.maxwellzaleski.com
Rue Gilt Groupe, Boston, MA, US, Associate Designer
Primary Collaborators: Christopher Davenport and Amanda Jones; Sara Wailgum and Caitlin Tauber; Sarah Buechel; Alexandra Chalmers and Maya Wistar; Grace Moore, Julia Gordon, and Sophia Marraccini; and Jacqueline Galvin.
Maximalist Studio + Maximum Capacity Lab, Leominster, MA, US, Designer, Self-employed
• Mural Assistant on "The Power of Art" public artwork in Fitchburg, MA.
• Graphic design work for The University of Massachusetts Amherst Department of Architecture, Harpswell Bandstand by the Sea, and NFT Badges.
Primary Collaborators: Shara Osgood, Amber Haney, and Monique Reverie.
Fitchburg Art Museum (FAM), Fitchburg, MA, US, Freelance Designer
• Designed FAM's 2021 Annual Report.
• Collaborated with the Deputy Director for Advancement and Administration, Marketing Manager, and Curatorial Department to design 3 flyers, 2 editorial graphics, 5 animations, and 1 postcard mailer
to promote upcoming events at FAM.
• Updated 4 web pages and created 3 new web pages on the FAM website.
• Continued the #MondayMotivation Twitter campaign.
Primary Collaborators: Rebecca Wright, Christian Lopez, Marjorie Rawle, Lauren Szumita, Laura Howick, and the photographer Ruben Natal-San Miguel.
Fitchburg Art Museum (FAM), Fitchburg, MA, US, Marketing and Design Intern
• Began a music playlist campaign that offers patrons a new way to engage with FAM.
• Collaborated with the Marketing Manager to kickstart a #MondayMotivation Twitter campaign.
• Created and rendered 6 social media motion graphics using Cinema 4D and Redshift.
• Designed advertising collateral for an intermodal transit center and city bus.
• Designed 2 web pages for the museum website.
Primary Collaborators: Vanessa De Zorzi, Rebecca Wright, Laura Howick, Marjorie Rawle, and Jessie Olson.
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Previously a volunteer graphic designer (April 2021 - May 2021).
The Massachusetts Daily Collegian Newspaper, Amherst, MA, US, Graphics Production Manager
• Managed 6 designers and instructed them on software and principles.
• Designed newspaper front pages, sports story infographics, advertisements for local businesses, social media motion graphics, and skyboxes.
• Worked with 5 advertising clients directly.
• Rebranded the newspaper logo and updated the website typography and graphics.
Primary Collaborators: Amanda Lorenzo, Zahra Fatehi, and Simon Nathans; Devyn Giannetti and Hayley Johnson; Zachary Polak; Caroline O'Connor; Philip Sanzo and Amin Touri; and Serena McMahon.
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Previously the Special Issues Manager (2016 - 2017) and a volunteer Graphics Assistant (2015 - 2016).
TEDxAmherst, Amherst, MA, US, Lead Graphic Designer
• Collaborated with 13 students to organize 11 speakers for TEDxAmherst.
• Managed the production of the event website.
• Designed all social media graphics and event merchandise.
• Copywriter for the poster slogans advertising the event. The attendance increased by 400 percent, with 500 people present.
Primary Collaborators: Ruby Ramsay, Dhruv Keyal, Erin Alzapiedi, Monica Mazur, Marlie Atlabachew, and Tiffini Vo.
The American Institute of Architecture Students, UMass Amherst Chapter, Amherst, MA, US, Graphics Coordinator
• Created 25 promotional posters for AIAS chapter events.
• Designed 11 exhibition graphics for the AIAS student work showcase.
• Redesigned the AIAS, UMass Amherst chapter logo.
• Went with five other UMass Amherst AIAS members, to the first-ever International AIAS conference, in Dubai, UAE.
Primary Collaborators: Kevin McManus and Steven Paquette.
Ingrid's Gardens, Fitchburg, MA, US, Estate Gardener
• Worked with a group of 6 gardeners, helping spruce up estate gardens.
• Learned the growing habits of various flora and flower arrangement methodologies.
Primary Collaborator: Ingrid Wheeler
University of Massachusetts Amherst, Amherst, MA, US, BArch, Bachelors of Science, Architecture
Academic Major GPA: 3.72
University of Massachusetts Amherst, Amherst, MA, Sustainable Community Development, Academic Minor
Academic Minor GPA: 4.00
Courses Taken:
SUSTCOMM 125 - Global Cities and Global Issues
SUSTCOMM 205 - Dynamics of Human Habitation
SUSTCOMM 543 - Landscape Architecture History I
REGIONPL 577 - Urban Policies
LANDARCH 587 - People and the Environment
Fitchburg State University, Fitchburg, MA, US, High School, Dual Enrollment
• Designed and created two board games.
• Created the short film, "Paranoia," to highlight the usefulness of Instagram's Hyperlapse.
DigiPen Institute of Technology, Redmond, WA, US, High School, Dual Enrollment
• Gained knowledge in C++ and game design principles.
• Created a music-based puzzle video game with multiple levels and original artwork.
Archiol Sensory Architecture | Shortlisted, Top 20, Award
An essay competition that explored the connections between architecture and sensory perception. The competition had over 1,050 entrants.
