Kristen Shuma

Kristen Shuma

Huntington Beach, CA, US




Materials Marketing, Irvine, CA, US, outside sales and design

Managed architectural stone sales engagements for luxury real estate clients by collaborating with architects, contractors, and designers; responsible for execution of project schedule and scope while increasing sales revenues and maintaining profit margins
• #1 National architectural sales bookings (Q4 2013 - Q2 2014)
• #1 National gross margin % (Q1 2014)
• Established >$1.5M pipeline of additional revenues from >50 clients new to Materials Marketing
• Extended customer relationships to create ~$800K yearly recurring sales (forecasted) with long-term sales contracts
• Managed projects from initial design decisions and change orders through final shipment receipt
• Maintained relationships with design firms, architects, and contractors and produce repeat sales and blueprint specifications

Jun 2012 - current

iOS Light, Venice, CA, US, Associate

Performed pre-sales activities to manage LED light panel sales for eco-friendly start-up; responsible for creating and quoting custom light plans based on architectural drawings
• Presented LEED design benefits and product specifications to targeted customers in the luxury real estate and eco-conscious corporation markets
• Developed CRM database to organize potential leads, existing customers and revenues streams

Jun 2011 - Dec 2012

FLOR, Santa Monica, CA, US, Retail Sales Associate

Aided customers in flooring selection, including: color, pattern, and mixing of multiple lines to achieve an overall look. Additionally reached out to the design community to forge relationships and enhance sales.
#1 Sales in Southern California region - 2012

Apr 2012 - Jun 2012

Neiman Marcus, Chicago, IL, US, Retail Design Sales

Assisted customers in finding luxury furniture & other furnishings for their home, based on their specific needs and the characteristics of their house. Included working with shipment companies, scheduling deliveries & pick-ups, & general customer service.

Oct 2008 - Sep 2009


Harrington College of Design, Chicago, IL, US, Masters, Masters in Interior Design

Dean's List

Senior Thesis - Reactive Design Environments

DIFFA Dining by Design I Chicago, Illinois : November 2010
Guerilla Truck Show I Chicago, Illinois : June 2009
Last Designer Standing I AASHA Meeting & Exposition, Chicago, Illinois : November 2009

Sep 2008 - Dec 2010

University of Illinois at Urbana-Champaign, Urbana-Champaign, IL, USA, Bachelors, Bachelors of Science in Elementary Education

Dean's List

Minor in Teaching Mathematics

Aug 2003 - May 2007


#1 National Architectrural sales Bookings (Q1 & Q2 2014), 1st Place

Achieved highest sales bookings for architectural stone within Materials Marketing's nationwide sales presence.


#1 National Gross Margin (Q1 2014), 1st Place

Maintained the highest gross margin percentage among Materials Marketing's nationwide sales presence.


#1 National Architectural sales bookings (Q4 2013), 1st Place

Achieved highest sales bookings for architectural stone within Materials Marketing's nationwide sales presence.


#1 Sales revenues, 1st Place

Achieved highest sales revenues for all locations of Flor in Southern California.


Areas of Specialization