Archinect
Leonardo Sanchez

Leonardo Sanchez

Pasadena, CA, US

 

About 

Seasoned Graphic Designer and Artist pursuing a career in Architecture

I am insightful and forward thinking with impassioned creative ability. My attention is on the details that make a design successful and I am always aware of approaching deadlines, no matter how much multi-tasking is taking place. I am willing to take design direction and criticism, all the while provide great motivation and leadership with a “can-do” attitude. A bilingual team player and an imaginative design “solutionist”, plus someone who is self-motivated and always ready for the next creative challenge, regardless of how much work is involved in getting the job done right!

Employment 

Leonardo Designs, Pasadena, CA, US, Freelance Graphic Designer

• Production Designer, developing Mechanicals, Die-Lines, Layout and Package design solutions for major Retail, POS and CPG clients using Adobe Illustrator and Photoshop
• Photo Manipulation, Compositing, Retouching, Color Correction, Image Rebirth and Repair
• Packaging, Signage, Brochures, Manuals, Banners, Infographics, Marketing, Advertising, Collateral, etc.
• Social Media digital content creation for Online and Print campaigns
• Hands-On from concept to completion in a fast-paced deadline-oriented environment with a strong attention to detail while adhering to brand guidelines

Mar 2013 - current
 

MB4 Productions, Glendora, CA, US, Senior Designer / Presentation Specialist / Technical Director

• Managed multiple teams and projects simultaneously, while communicating expectations of varying clients and coordinating with all participating colleagues and global outside vendors
• Produced small and large-scale meetings, educational programs, symposia and ad-boards worldwide, while serving as a Technical Director, Senior Designer and Presentation Specialist
• Presentation Specialist delivering high-level client-direct PowerPoint and Keynote professional support
• Provided Direction and Hands-on Involvement in all Creative, Branding and Marketing initiatives
• Produced 3D floor plans for worldwide corporate events using SketchUp

Mar 2006 - Mar 2013
 

Various Souther California Colleges, Los Angeles, CA, US, Professor of Design

• Managed up to 200 students simultaneously, all of whom possessed dissimilar skill sets and competency levels
• Developed custom curriculum, prescribed learning objectives, and supplemental reading materials
• Provided instruction in various subjects including Packaging, Prepress, Page Layout, Drawing, Typography, Beginning Web Design, 2D Design, Portfolio Development, Color Theory, and Adobe Creative Suite

Sep 1997 - Jan 2006
 

The Dohring Company, Glendale, CA, US, Senior Graphic Designer

• Lead all company marketing efforts, which saw as much as a 500% improvement in return on investment (compared to a 75% expected historical average)
• Collaborated with Art Director and Copywriter to develop all company collateral, newsletters, magazines, advertising and promotional campaigns
• Responsible for all marketing and branding initiatives from concept to press-check and final deliverable
• Produced and/or sourced all graphics materials, including photographs and custom illustrations

Jun 1996 - Mar 1998
 

Education 

National University, Costa Mesa, CA, US, Masters, E-Business

Nov 2002 - Jun 2004
 

California State University Los Angeles, Los Angeles, CA, US, Bachelors, Graphic Design

Jun 1991 - Jun 1993
 

Pasadena City College, Pasadena, Graphic Design

Mar 1986 - Jun 1991
 

Areas of Specialization 

Skills