Jennifer Han

Jennifer Han

Los Angeles, CA, US




CHINT Electric, Hangzhou,China, EA, Senior Brand Manager

Spearheaded online marketing by optimizing resources, strategic channel selection, organizing events and promoting new product launches;
Collaborated with offline marketing team to provide budgetary analysis that contributed to revenue growth;
Facilitated senior level contracts negotiations with CEO and senior managers;
Managed business development team to expand business partners and generate new investments;
Developed corporate strategies and future plans;
Optimized the Business Process Model of the department by identifying and correcting internal flaws;
Over 30 large campaign projects, press conferences and new product line launches.

Aug 2015 - Jan 2017

Hylink Digital Solutions Co., Ltd, Hangzhou, China, Junior Marketing Consultant

Instrumental in designing public rela<on strategies, corporate brand image, and branding strategy solutions for clients;
Responsible for digital marke<ng solu<ons, media promotions and campaigns, advertisements production;
Launched several nation-wide projects, including Van Gogh National Exhibition, City WeMedia launch & press forum.
Provided solutions to clients from Fortune 500 global companies in various industry areas, including P&G, IKEA, Mercedes Benz, Standard Chartered

Dec 2014 - Aug 2015


Rensselaer Polytechnic Institute, Troy, NY, US, Bachelors, Business and Management - Marketing Concentration

Jan 2017 - current

Areas of Specialization