Ines Llopart

Ines Llopart

Chicago, IL, US



I am an architect with 4 years of experience in marketing and communications within the architecture and digital sector. 

My expertise includes creating marketing strategy, communication and digital consultancy for several architecture studios and companies. Also, I have developed marketing and project management plans and an online shop for Altrim Publishers, an international architectural publisher. When working for VVA Arquitectura and Architecture Weekend, I successfully established an online presence, which resulted in the creation of new leads for both companies. 

Since the beginning of my professional career, I felt passionate about sharing the stories of the design projects and people that strike my interest. Once I started studying architecture, I became the go-to-person to give feedback on how to improve designs and presentations. Later on, I started a personal blog and began to share amazing architecture stories, both in English and Spanish. Since then I knew my professional path was one of communication. 

Now, I have now been working for 4 years sharing architecture stories in a manner that closes the gap between professionals and customers. Studying my Masters in International Marketing, I am taking my passion to the next level. 



Design Associates Inc., Cambridge, MA, US, Marketing Coordinator Intern

- Create project pitch for magazine proposal and publication to targeted and international print and online media.
- Research prospects to effectively customize marketing collateral to increase conversion rate.
- Redesign website to increase awareness in firm's project portfolio
- Also undertook responsibilities as office manager and librarian.

May 2016 - current

Altrim Publishers, Chicago, IL, US, Communication and Marketing Manager

- Increased sales by 400% by developing and implementing marketing strategies with distributors.
- Drove company growth by creating a 5-year strategic plan that encompassed sales, marketing, and operations.
- Improved company’s brand awareness by unifying graphic design across digital and printed mediums.
- Increased online sales from 0 to 25% of total revenue by implementing a content marketing strategy using Mail Chimp and social media including Facebook, Twitter, Instagram, and LinkedIn.
- Built relationships with writers in the U.S. and led the edition of a future U.S. book collection.
- Developed company mission statement, which allowed consumers and potential partners to easily understand the specific niche of the company; after implementing mission statement company started to receive book proposals.
- Streamlined the book creation process by developing a 2-year project management plan for each project that detailed key timelines, deliverables, and collaboration between editorial teams.

Jun 2014 - May 2016


Hult International Business School, Cambridge, MA, US, Masters, Master of International Marketing

Aug 2015 - current

Universitat Politècnica de Catalunya (UPC), Barcelona, MArch, Architecture

Aug 2013 - Jul 2014

Illinois Institute of Technology (IIT), Chicago, IL, US, MArch, Architecture

Full Scholarship for a one year exchange program at IIT (Illinois Institute of Technology)

Aug 2012 - Jul 2013

Universitat Politècnica de Catalunya (UPC), Barcelona, BArch, Architecture

Aug 2007 - Jun 2012

Areas of Specialization