Eight Inc.

Eight Inc.

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Eight Inc. recognized for Design Excellence

By eightinc
Jul 5, '13 1:56 PM EST

Eight Inc. has been awarded for the design excellence of its work for both the Acure Digital Vending Machine and the Jordan Brand Melo M8 Pop-Up Installation.

The Acure Digital Vending Machine was recognized with one of the 45 Silver IDEA awards in the  2013 International Design Excellence Awards.  The sleek 47-inch touchscreen equipped with a built-in facial recognition camera, was transformed into a responsive attendant. Acure is able to make suggestions and collect valuable sales information and be the most irresistible vending machine.

This year, the program, hosted by the Industrial Designers Society of America, had 687 finalists and excelling with a consistent approach to hardware, interaction, digital and packaging design with a strong focus on user experience.

The Jordan Brand Melo M8 Pop-Up Installation was honored with the  "Best of Best" in the Red Dot Awards 2013 in Communication Design category. The design was inspired after Carmelo Anthony himself. The exterior of the Bleeker Street installation in New York City mimics his explosive athletic talent on court, displayed by the shattered and diverging basketball floorboards. The “red dot award: communication design”, known as the “Deutscher Preis für Kommunikationsdesign” (German Prize for Communication Design), is hosted annually by the Design Zentrum Nordrhein Westfalen.

The project will be exhibited in Berlin in for the Red Dot Design Gala, the Red Dot Design Museum Essen/Germany and featured in the online exhibition beginning in October of 2013.

Eight Inc. has offices in San Francisco, New York, Hawaii, London, Singapore, Hong Kong, Beijing and Tokyo.