Montroy DeMarco Architecture LLP (MDA)

Montroy DeMarco Architecture LLP (MDA)

New York, NY


The Beam Experience at Rockefeller Center’s Top of the Rock is Open!

Feb 8, '24 12:48 PM EST

The new interactive experience called "The Beam" at Rockefeller Center is open to the public. The Beam recreates the famous 1932 photo “Lunch Atop a Skyscraper,” depicting 11 ironworkers sitting on a steel beam eating lunch high above Manhattan while 30 Rockefeller Plaza was under construction. Visitors sit strapped onto a steel beam replica with a seatbelt on the 69th floor, lifted 12 ft. above the Observation Deck platform and rotated 180-degrees offering spectacular views of the city.  MDA served as Architect of Record on this thrilling project.