Jingle Design

Jingle Design

Shanghai, CN


Flow Bar & Lab:Reappearance of Commercial Landscape

Image can keep the memory of experience, and expanding the liveness of commercial space. Jingle Design always build the commercial space from the perspective of director, revitalizing the space by breaking the limitation of creative art and visual art. By deconstructing the space beyond the limitation, the designers empower the space with passion and personality, making the bar a project of ultimate interactive experience while following the commercial procedures. Eliminating the past design and perception boundaries, the designers create new and innovative design in this project.

Deliberately sloping wall in the entrance seems like the magic channel to future. Minimalist lines shape the entrance, making it a partition between inside and outside space. Entering from the entrance, grand modern artwork on the ceiling will grasp your attention. In the shape of round water drop, the artwork demonstrates its beauty in vertical and horizontal order, constituting a symbol of contemporary art.

With warm and silent light shadow, the artwork presents different pictures with the passing of time. Therefore, the space provides multiple experiences in an unexpected way, allowing guests feeling the pace of art.

Unlike open layout of bar counter, the designers equip the hexagonal bar counter with exquisite craft distinctive materials. In this way, the diamond-like hexagonal counter becomes the second punchline in the bar, infusing strong power into the space.

The metal and wooden materials and geometric images shape the unique form in the bar, enabling guests interact and drink in a comfortable way. Therefore, guests can feel the purity, calm and happiness of this space from the distinctive design.

Instead of ordinary layout, the tables and chairs undertake multiple sense through pure and clear wooden materials. Water ripples on the floor constitute the contrast with the artwork on the ceiling, balancing the harsh and soft elements in the space.

The space is blocked in dark and calm black, full of mystery and futuristic vibe. One thing that this project does well is it blends inside and outside atmosphere by the window, so that when you are inside, you feel outside, when you’re outside, you feel the presence of the inside.

The light shadow on the ceiling and wall demonstrates a sense of order, calm and serenity, expanding the visual experience and social interaction of the guests, catering to the philosophy of “Lifelike Art, Artistic Life”. 

The commercial spaces created by Jingle Design follow the commercial logic and market trend while beyond the limitation of creation and art, breaking the stereotype, reshaping the landscape and driving to commercial goal. The bar connects the liveliness and personality of urban city with the calm and silence beyond the city. In addition, the two realms reach diversified world in the spiritual echo and combination.

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Status: Built
Location: Shenyang, CN
Firm Role: Designers
Additional Credits: ART INSTALLATION | WWAT ART STUDIO, Wang Pintian