Daniel R. Shapero RA

Daniel R. Shapero RA

San Diego, CA, US



My motivation to study architecture and work in the design community stems from a desire to utilize my creative talent in a way which can positively affect society.  It is important for me to create works that somehow touch people and can bring joy to their lives.

My professional career has focused on the design and branding of Mixed-use, Retail, and Hospitality enviornments for clients / employers such as:

Bath and Body works, Bugle Boy, Burdines, Burgdorf Goodman, Co. Bigelow, Developers Diversified Realty, Easy Spirit, Express, Guess?, Hagar, Henri Bendel, Jockey, Key Bank, Laura Ashley, Lazarus, Levis, Limited, Macy’s, Marriott, Marui Co. Ltd., Mc Donald’s, Melt Gelato Italiano, Menchies, Mephistoe, Mitsubishi Motors, Net Dragon, Nickelodeon, Pablo’s Cantina, Pottery Barn, Rampage, Sheraton Hotels and Resorts, Starbucks, The Disney Stores Inc., The J. Paul Getty Trust, The Peterson Automotive Museum, The Ritz Carlton, The Sharper Image, The Walking Co., Viacom Entertainment, Victoria’s Secret, Victoria’s Secret Beauty, Warner Brothers, Washington Mutual, Williams – Sonoma, Wetzel’s Pretzels


LYO Design, Beijing, CN, Design Director

Apr 2015 - current

Daniel R. Shapero RA. Architect, Los Angeles, Ca., owner

Business development of Mixed-Use Commercial, Retail, QSR, and Hospitality projects
Design, documentation, and construction administration of projects;
Coordination with all client and DSA retrained consultants.

Notable Projects: Nickelodeon Marriot water park Anaheim, The Pike, Long Beach, Pablo’s Cantina’s, Auld Dubliner Pubs, Menchies frozen yogurt. Philosophy Stores. Universal Studios Singapore. Net Dragon Corporate campus, Resorts World, Sintosa. Starbucks Coffee shops.

Jan 2009 - current

GLMV Architecture, Wichita, KS, US, National Accounts Manager

Managed national accounts for commercial QSR clients.

May 2014 - Apr 2015

Jack in the Box, San Diego, CA, US, Design Manager

Managed design for new building prototype and existing building renovation programs.
Presented design material to managment, coordinated with marketing purchasing and opperations.
Managed consultants and vendors.

Jan 2012 - May 2014

MCG Architecture, Pasadena, CA, US, Director of Design MCG Pasadena Office

 Business development and primary client, vendor, and consultant contact;
 Develops proposals, budgets, responsible for staffing and invoicing;
 Lead design role on Mixed-Use, Retail, and Hospitality projects from concept / entitlement, through construction administration;
 Responsible for development and mentoring of staff.
 Notable Projects: Mendocino Crossings, Ukiah; Sears Center, LA; Wetzel’s Pretzels, Pasadena.

Jan 2005 - Jan 2009

Limited Brands, Columbus, OH, US, Design Manager, Victoria’s Secret Stores / Victoria’s Secret Beauty

 Lead design role on new VSS and VSB store development;
 Design of high profile projects, development of design guidelines
 Presentation of projects to Limited management and brand management.
 Notable projects: Victoria’s Secret, Victoria’s Secret Beauty, Co. Bigelow, Bath and Body works, Henri Bendel, Express.

Jan 1999 - Jan 2005

Federated Department Stores, Cincinnati, OH, US, Design Manager, Macy's West Division

 Lead design role on new and existing store projects;
 Partnership with division’s merchandising, visual, and operation staff;
 Project presentation & partnership with management and division;
 Project coordination with architects consultants and vendors.

Jan 1997 - Jan 1999

FRCH Design Worldwide, Cincinnati, OH, Senior Designer, Specialty Retail Studio

 Lead design role and client presentations on prototype retail projects
 Notable projects: Viacom, Mitsubishi Motors of America, Bugle Boy International, Hagar, Key Bank, Jockey International Inc.

Jan 1995 - Jan 1997

JT Nakaoka Associates Architects, Los Angeles, CA, US, Senior Designer

 Design, documentation and presentation of prototype retail stores;
 Coordination with vendors and contractors.
 Notable projects: Guess, Warner Brothers, Rampage and Friends, The Sharper Image, The J Paul Getty Trust, Mephistoe.

Jan 1993 - Jan 1995

Feola Deenihan Archuleta Architects, Glendale, CA, US, Designer

 Schematic design and design development of retail and mixed use projects;
 Notable projects: Williams-Sonoma, Pottery Barn, Hold Everything, Laura Ashley, Guess, The Disney Stores Inc.

Jan 1989 - Jan 1993

RTKL Associates Inc., Los Angeles, CA, US, Designer

 Design of mixed-use centers, Urban planning for the city of San Jose, Ca.

Jan 1988 - Jan 1989


University of Oregon, Eugene, OR, US, BArch, Architecture

The University of Oregon
1986 - Bachelor of Architecture; Minor of Economics

Jun 1982 - Jun 1986


2001 NASFM, “New or remodeled specialty store over 25,000 feet”, 1st Place

2001 NASFM, “New or remodeled specialty store over 25,000 feet”
Macy’s Home store, Crystal Court, Costa Mesa, Ca.


2000 VMSD, “Home Store of the Year”, 1st Place

2000 VMSD, “Home Store of the Year”
Macy’s Home store, Crystal Court, Costa Mesa, Ca.


1997 Chain Store Age Magazine, “Best Entertainment Store”, 1st Place

1997 Chain Store Age Magazine, “Best Entertainment Store”
Viacom Entertainment store, Chicago Ill.


1995 VMSD, “Store of the Year”, 1st Place

1995 VMSD, “Store of the Year”
Rampage Clothing Co., Beverly Center Los Angeles


1992 The Disney Store Competition, 1st Place

1992 The Disney Store Competition
1992 prototype retail store


Areas of Specialization