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Richard Henderson

Richard Henderson

Philadelphia, PA, US

 

About 

I am a senior sales, marketing and communications professional with a long history of sales, sales management, marketing and marketing management expertise in the Greater Philadelphia area. 

I currently serve as the Director of Marketing Services for a highly focused architectural firm specializing in museum planning, interpretive exhibit design and adaptive reuse projects. 

My key strengths reside in the development of new client  relationships, and the  communications, branding. marketing messages and firm personality needed to maintain long-term, profitable client relationships once they have been established.

I have management experience as well in both the sales and marketing areas, having successfully and profitably directed multi-office sales and marketing teams for major financial institutions.

On a personal level, I have been a competitive middle distance runner since 1968, and continue to compete in USA Track and Field races each year at both the regional and national level.  I have been consistently ranked regionally and nationally in my age-group and have been a member of medal winning teams at the national and state level.

Employment 

studioMUSarx llc, Philadelphia, PA, US, Director of Marketing Services

As a senior client development, client relationship management and marketing management professional, I provide studioMUSarx with a unique perspective on all branding, advertising, communications, marketing, client development and client relationship management issues critical to the success of the firm and its valued clients. I consult intimately with the entire team of studioMUSarx architects, architectural designers and graphic designers to develop, challenge and inspire the ongoing marketing conversations and strategies essential to achieving that success.

Dec 2013 - current
 

ASEA, Philadelphia, PA, US, Principal and Independent Distributor

I am an independent, internet-based distributor of ASEA, a remarkable, multi-patented
liquid formula which has been described by doctors as a " Once in a
Lifetime Wellness Game Changer."

ASEA is a mixture of trillions of stable, perfectly balanced REDOX SIGNALING
MOLECULES suspended in a pristine saline solution. REDOX SIGNALING MOLECULES
are the very molecules necessary for optimal cellular health.

Daily use of ASEA returns proper cellular balance to our bodies, restores the efficiency
of our immune systems and promotes overall wellness and healing. ASEA finds,
protects, repairs and replaces damaged, dysfunctional cells with new, healthy, vibrant
cells.

Nov 2011 - current
 

Glenmede Trust, Philadelphia, PA, US, Vice President and Director of Marketing

Architect and author of firm's annual wealth management services marketing plan which
encompassed uniform and strategic marketing and branding initiatives for five regional
office locations. Media awareness, strategic advertising placements, public relations,
branding initiatives, client and intermediary event planning, client communications
through print and collateral materials, as well as the management and ROI
measurement of a marketing budget of $2 million were integral facets of my
responsibilities. Authored and launched all firm-wide client communications,
publications and collateral marketing materials and partnered with advertising and PR
firms when needed to consistently maximize and nurture the firm's corporate brand
identity. Measured the results of all initiatives through the use of database management
software applications.

Jan 1997 - Mar 2000
 

Education 

Northwestern University- ABA National Trust School, Evansville, IN, US, Trust and Estate Taxation

Sep 1979 - Sep 1981
 

Bowdoin College, Brunswick, ME, US, Bachelors, Classics

Latin and Greek languages, Classical art, art history and architecture.

Sep 1971 - May 1975
 

Trinity-Pawling School, Pawling, NY, US, High School, college preparatory

Sep 1968 - Jun 1971
 

Areas of Specialization 

Skills