2024-05-04T01:44:00-04:00 https://archinect.com/news/article/150170165/jerde-asked-to-improve-the-rose-bowl Alexander Walter 2019-11-13T13:57:00-05:00 >2019-11-13T13:57:38-05:00 <img src="https://archinect.gumlet.io/uploads/a8/a8c5f73efe16bd09355885a8d98e802a.jpg?fit=crop&auto=compress%2Cformat&enlarge=true&w=1200" border="0" /><em><p>Los Angeles-based architecture firm Jerde has been tapped to reimagine the Rose Bowl Stadium property in Pasadena. [...] Jerde, which provided design services for the 1984 Summer Olympic Games, has been tasked with re-envisioning the Rose Bowl campus to address issues including accessibility, parking, and programming possibilities.</p></em><br /><br /><p>The Rose Bowl stadium, nestled within Pasadena's lush Arroyo Seco Park, has been an iconic Los Angeles sports and entertainment landmark since its completion in October 1922. Despite its age, the venue still ranks among the largest stadiums in the world with a modern capacity of 92,542.<br></p>