2024-05-02T13:52:27-04:00 https://archinect.com/news/article/149986796/karim-rashid-launches-design-development-firm-kurv-architecture Alexander Walter 2017-01-16T17:44:00-05:00 >2018-01-30T06:16:04-05:00 <img src="https://archinect.gumlet.io/uploads/eg/egb3irnsy62b7y9t.jpg?fit=crop&auto=compress%2Cformat&enlarge=true&w=1200" border="0" /><em><p>Never one to bore, Karim Rashid has announced that he&rsquo;s formed a new vertically-integrated firm that will incorporate architecture, investment, and development of new projects across New York City. Rashid has teamed up with his namesake firm&rsquo;s director of interior design, Alex Loyer Hughes, to form Kurv Architecture D.P.C. [...] Although there&rsquo;s overlap between Rashid&rsquo;s namesake firm and Kurv at the moment, Kurv will focus more on ground-up production rather than design alone.</p></em><br /><br /><p>"We are foremost,&nbsp;a design-development firm, specializing in the increased return of tangible added value&nbsp;through the implementation of unique award winning design," the mission statement on <a href="https://www.kurvarchitecture.com/about/" rel="nofollow" target="_blank">Kurv's website</a> reads.&nbsp;</p><p><img title="" alt="" src="http://cdn.archinect.net/images/650x/oy/oykes4rsvulrgbyv.jpg"></p><p>"The word design&nbsp;is used in the broadest sense to describe the full scope of the development process.&nbsp;Therefore, we work at all scales and stages of the process to ensure that increased value is returned as a result of our direct involvement."</p><p><img title="" alt="" src="http://cdn.archinect.net/images/650x/xf/xf83mc93cfqnuspi.jpg"></p><p><em>Project images via&nbsp;kurvarchitecture.com.</em></p>