Archinect - News
2024-12-11T17:06:20-05:00
https://archinect.com/news/article/150320466/architecture-firms-need-marketing-and-communications-specialists-see-which-firms-are-hiring-on-archinect-jobs
Architecture firms need marketing and communications specialists. See which firms are hiring on Archinect Jobs
Katherine Guimapang
2022-08-16T12:12:00-04:00
>2024-10-25T04:07:38-04:00
<img src="https://archinect.gumlet.io/uploads/98/9842bb3af6b7296f8419e09b042d6ea3.jpeg?fit=crop&auto=compress%2Cformat&enlarge=true&w=1200" border="0" /><p>When it comes to communicating a firm's expertise and services, the role of an effective communications professional is essential. "The goal of the marketing personnel at a firm is always to tell the outside world a compelling story about the work happening inside the studio." If this excerpt from our ninth installment of <a href="https://archinect.com/features/tag/1467624/archinect-s-guide-to-job-titles" target="_blank">Archinect's Guide to Job Titles: Marketing Coordinator</a> resonates with you, our latest curated jobs rounded up feature eight architecture firms currently hiring marketing specialists to join their team.</p>
<p><a href="https://archinect.com/jobs" target="_blank">Archinect Jobs</a>, the industry's leading architecture job board, features career opportunities for architects and design professionals from various backgrounds and work experience levels. Explore these featured job opportunities below.</p>
<figure><p><a href="https://archinect.gumlet.io/uploads/47/4744ca4309845e5ae7b1d1c75e61428b.jpeg?auto=compress%2Cformat&enlarge=true&w=1028" target="_blank"><img src="https://archinect.gumlet.io/uploads/47/4744ca4309845e5ae7b1d1c75e61428b.jpeg?auto=compress%2Cformat&enlarge=true&w=514"></a></p><figcaption>New York Hall of Science: Design Lab, 2014. Photo © John Muggenborg/Courtesy of SITU Studio.</figcaption></figure><p><strong><a href="https://archinect.com/situ" target="_blank">SITU</a> seeks a <a href="https://archinect.com/jobs/entry/150316106/marketing-business-development-manager-fabrication" target="_blank">Marketing & Business Development Manager</a><br>Location: </strong>Brooklyn, NY</p>
<p><strong>Details:</strong> "We are seeking a full-time Marketing and Business Developme...</p>
https://archinect.com/news/article/150249551/13-job-opportunities-for-architectural-marketing-communications-and-branding-specialists
13 job opportunities for architectural marketing, communications and branding specialists
Katherine Guimapang
2021-02-11T13:50:00-05:00
>2024-10-25T04:07:38-04:00
<img src="https://archinect.gumlet.io/uploads/b0/b095d99dfea3cc3c3101782430814b2d.jpg?fit=crop&auto=compress%2Cformat&enlarge=true&w=1200" border="0" /><p>Have a background in architecture and design but also passionate about marketing and communications? Do you have an eye for visual communication and graphic design? If you're someone who enjoys strategic thinking, storytelling, and business growth, below are eight architecture firms currently hiring on <a href="https://archinect.com/jobs" target="_blank">Archinect Jobs</a>. </p>
<p>With their out of the box thinking and penchant for collaboration, marketing professionals help firms accomplish big picture goals while focusing on the interpersonal relationships related to positioning their firm as thought leaders and experts in the industry. Curious about what it means to be a marketing coordinator for an architecture firm? Check out our most recent "<a href="https://archinect.com/features/tag/1467624/archinect-s-guide-to-job-titles" target="_blank">Archinect's Guide to Job Titles</a>" segment, where we unpack a <a href="https://archinect.com/features/article/150241892/archinect-s-guide-to-job-titles-marketing-coordinator" target="_blank">marketing coordinator's role</a>.</p>
<figure><p><a href="https://archinect.gumlet.io/uploads/95/952a8d2127ed5293f39113a32e3e683c.jpg?auto=compress%2Cformat&enlarge=true&w=1028" target="_blank"><img src="https://archinect.gumlet.io/uploads/95/952a8d2127ed5293f39113a32e3e683c.jpg?auto=compress%2Cformat&enlarge=true&w=514"></a></p><figcaption>Bridgehampton Dunes. Image courtesy of CWB Architects</figcaption></figure><p><strong><a href="https://archinect.com/cwbarchitects" target="_blank">CWB Architects</a> seeks a <a href="https://archinect.com/jobs/entry/150249081/marketing-director" target="_blank">Marketing Director</a></strong></p>
<p><strong>Ideal Candidate: </strong>The Marketing Director will work closely with the partners to advance big-picture initiatives, while...</p>
https://archinect.com/news/article/150009586/how-not-to-run-a-club-a-conversation-with-scott-frank-ex-senior-director-of-media-relations-at-the-aia
How Not to Run a Club; A conversation with Scott Frank, ex-Senior Director of Media Relations at the AIA
Paul Petrunia
2017-05-27T15:00:00-04:00
>2018-10-31T20:29:49-04:00
<img src="https://archinect.gumlet.io/uploads/z0/z0pnzyk7s9s39bei.jpg?fit=crop&auto=compress%2Cformat&enlarge=true&w=1200" border="0" /><p>We are joined this week by Scott Frank of <a href="http://argoforward.com/" rel="nofollow" target="_blank">Argo Communications</a>. Scott was previously the Senior Director of Media Relations at AIA National, but resigned after the <a href="http://archinect.com/news/article/149980845/scott-frank-senior-director-of-media-relations-for-the-aia-resigns-following-the-aia-s-statement-of-support-for-president-elect-trump" rel="nofollow" target="_blank">Robert Ivy letter/ #NotMyAIA controversy</a>, as discussed in <a href="http://archinect.com/news/article/149979096/aiawol-dissenting-architects-and-the-notmyaia-fallout-ft-katherine-darnstadt-of-latent-design-on-archinect-sessions-89" rel="nofollow" target="_blank">Episode 89</a> of Archinect Sessions. We invited Scott to the podcast to discuss his new architect-focused business and general communications strategies for architects, but couldn't resist the opportunity to delve into a behind-the-scenes viewpoint of the national fiasco. As we at Sessions continue to both criticize and actively engage with improving the National AIA's role, Scott offers the perspective of an aligned professional into how architects can direct the news media discussion to better represent ourselves to the public. Warning: This episode contains an even higher level of cuss words than a typical episode. Enjoy!</p>
<p>Listen to "How Not to Run a Club":</p>
<ul></ul><ul><li><strong>iTunes</strong>: <a href="https://itunes.apple.com/us/podcast/archinect-sessions/id928222819" rel="nofollow" target="_blank">Click here to listen</a>, and click the "Subscribe" button below the logo to automatically download new epi...</li></ul>
https://archinect.com/news/article/149979352/compared-to-aia-letters-issued-during-obama-s-election-ceo-robert-ivy-s-statement-on-trump-is-far-from-business-as-usual
Compared to AIA letters issued during Obama's election, CEO Robert Ivy's statement on Trump is far from "business as usual"
Amelia Taylor-Hochberg
2016-11-18T19:47:00-05:00
>2018-01-30T06:16:04-05:00
<img src="https://archinect.gumlet.io/uploads/dn/dnvlpz7eg9046x4b.jpg?fit=crop&auto=compress%2Cformat&enlarge=true&w=1200" border="0" /><p>Welp, that was fast. On yesterday's episode of Archinect Sessions ("<a href="http://archinect.com/news/article/149979096/aiawol-dissenting-architects-and-the-notmyaia-fallout-ft-katherine-darnstadt-of-latent-design-on-archinect-sessions-89" rel="nofollow" target="_blank">#89: AIAWOL</a>"), while discussing the recent fallout over the <a href="http://archinect.com/news/article/149977696/aia-releases-statement-on-2016-u-s-election-results-will-trump-s-relations-with-architects-change" rel="nofollow" target="_blank">AIA's statement pledging support of President-elect Trump</a>, Paul sent out an open call to listeners: send us any other statements made by the AIA in response to a prior presidential election. Within hours of posting the episode, the AIA responded with two statements: one from President Obama's election in 2008 (dated 11/24/2008), and one from his reelection in 2012 (dated 11/7/2012).</p><p></p><p>While all three statements appear, on their face, as form-letters expressing that the AIA will work with the President-elect insofar as their usual role demands, the 2008/2012 statements differ in a few key ways from the one AIA CEO Robert Ivy made in the wake of this year's election, provoking outrage among members.</p><p>For one, neither the 2008 nor 2012 statements are signed by any one person—they quote from the concurrent AIA President or CEO, but are not issued as if directly from...</p>
https://archinect.com/news/article/139818956/airbnb-draws-ire-with-passive-aggressive-ads
Airbnb draws ire with passive-aggressive ads
Nicholas Korody
2015-10-26T17:39:00-04:00
>2018-01-30T06:16:04-05:00
<img src="https://archinect.gumlet.io/uploads/6p/6pgaoyr474k1unj3.png?fit=crop&auto=compress%2Cformat&enlarge=true&w=1200" border="0" /><em><p>When Airbnb put up ads suggesting various ways San Francisco could use the company’s tax payments, it was undoubtedly aiming to drum up good will.
“Dear Parking Enforcement,” one of the ads read, “Please use the $12 million in hotel taxes to feed all expired parking meters. Love, Airbnb.”
[...]
But instead of good will, the flippant tone of the ads, which went up on billboards and bus stops around the city on Wednesday, unleashed a torrent of sarcasm and anger on social media.</p></em><br /><br /><p>Last week, a deluge of anger and annoyance rained down on Airbnb after their new ad campaign popped up around San Francisco. Billboards plastered with phrases suggesting ways various government agencies could better use the roughly $1 million in taxes per month generated by the company were received as "<a href="https://twitter.com/HuffingtonPost/status/658073046507528192" rel="nofollow" target="_blank">snarky</a>," "<a href="https://twitter.com/Adweek/status/658333225014554624" rel="nofollow" target="_blank">passive-aggressive</a>," and plain-old "<a href="https://twitter.com/jessamyn/status/656975889180307457" rel="nofollow" target="_blank">not cool</a>." </p><p>Bright, pastel-colored billboards were plastered with statements like "Dear Public Library System, We hope you use some of the $12 million in hotel taxes to keep the library open later. Love, Airbnb."<br><br><img title="" alt="" src="http://cdn.archinect.net/images/650x/5l/5lv184xbh2tu8ulc.jpg"><br><br>"Dear SF Tax Collector, You know the $12 million in hotel taxes?" reads another. "Don't spend it all in one place." An adjacent advertisement states, "But... if you do spend all $12 million in one place, we suggest burritos."</p><p>Incidentally, this is a particularly bad time for a PR-mess like this to happen, considering Proposition F, a measure intended to restrict Airbnb-type rentals, will be on ballots this November. Airbnb has spent...</p>
https://archinect.com/news/article/78930723/fake-comments-muddy-a-debate-in-dallas
Fake Comments Muddy a Debate in Dallas
Archinect
2013-08-07T20:21:00-04:00
>2018-01-30T06:16:04-05:00
<img src="https://archinect.gumlet.io/uploads/c5/c5c7e91057192c4fb7e2ecd325532f2e?fit=crop&auto=compress%2Cformat&enlarge=true&w=1200" border="0" /><em><p>“Louvers won’t work, they reflect light too,” he wrote in June in a blog comment on dallasnews, “and retrofitting on a 42 story building has never been tried and the makers say they would rip off in high winds prevalent in Dallas.”
An honest opinion, except that there is no such Barry Schwarz.
This post and others proved to be the work of Mike Snyder, long a fixture in the city and now a public relations executive who had been hired by the tower’s outside law firm.</p></em><br /><br /><p>
Previously:</p>
<p>
<a href="http://archinect.com/news/article/46017272/the-nasher-and-the-ant-bully" rel="nofollow" target="_blank">The Nasher and The Ant Bully</a><br><a href="http://archinect.com/news/article/62208546/renzo-piano-s-nasher-sculpture-center-controversy-continues" rel="nofollow" target="_blank">Renzo Piano's Nasher Sculpture Center controversy continues</a></p>