2024-05-09T06:57:13-04:00 https://archinect.com/news/article/150418481/shop-designs-first-u-s-real-estate-tower-for-mercedes-benz-in-miami Niall Patrick Walsh 2024-02-29T11:09:00-05:00 >2024-03-15T01:45:58-04:00 <img src="https://archinect.gumlet.io/uploads/07/07a7fd4178b07ce585ad309ee9206f8b.jpg?fit=crop&auto=compress%2Cformat&enlarge=true&w=1200" border="0" /><p><a href="https://archinect.com/SHoP" target="_blank">SHoP Architects</a> has designed a residential tower for Mercedes-Benz in <a href="https://archinect.com/news/tag/7094/miami" target="_blank">Miami</a>, the first branded real-estate project for the car company in the United States. Overseen by <a href="https://archinect.com/news/tag/1052280/jds-development-group" target="_blank">JDS Development Group</a>, and designed in collaboration with a Mercedes-Benz design team, the scheme is centered on the theme: &ldquo;Timeless Design, Inspired by Miami.&rdquo;</p> <figure><figure><a href="https://archinect.gumlet.io/uploads/ae/ae59c5f6ae1935fe772c3c00683e09da.jpg?auto=compress%2Cformat&amp;w=1028" target="_blank"><img src="https://archinect.gumlet.io/uploads/ae/ae59c5f6ae1935fe772c3c00683e09da.jpg?auto=compress%2Cformat&amp;w=514"></a><figcaption>Image credit: JDS Development Group by the Boundary</figcaption></figure></figure><p>The <a href="https://archinect.com/news/tag/13802/tall-buildings" target="_blank">tower</a> adopts a cube-shaped profile comprised of interconnected geometric bodies. The designers describe the approach as &ldquo;two contrasting principles that combine to create clear forms and sensuous surfaces,&rdquo; with &ldquo;Sensual Purity&rdquo; characterized by free-flowing elliptical lines and a stacked-box design representing the &ldquo;technical side of the design language.&rdquo; To reflect the signature color palettes of Mercedes-Benz cars, the tower will be clad in monotone silvers, blacks, and whites, while creating &ldquo;opportunities for distinctive highlights and stimulating contrasts.&rdquo;</p> <figure><figure><a href="https://archinect.gumlet.io/uploads/ba/bae854d97d037479ac01965724cb36e4.jpg?auto=compress%2Cformat&amp;w=1028" target="_blank"><img src="https://archinect.gumlet.io/uploads/ba/bae854d97d037479ac01965724cb36e4.jpg?auto=compress%2Cformat&amp;w=514"></a><figcaption>Image credit: JDS Development Group by t...</figcaption></figure></figure>