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Presales commence on Bjarke Ingels' new Nabr development in San Jose

2022-09-27T14:27:00-04:00

Nearly a year after its initial unveiling, Nabr, the housing startup co-founded by Bjarke Ingels, has announced the beginning of presales for the first site in its BIG-designed development in downtown San Jose.

Featuring updated designs for its three-tower block, the firm is promoting the Silicon Valley initiative as a “people-first housing company.” Prospective residents will have the opportunity to purchase a home through either a traditional mortgage servicer or via the Leap lease-to-own alternative.

Ingels has said repeatedly since Nabr's initial announcement that the venture is an attempt to mitigate the barriers to homeownership in America, an issue which has disproportionately affected young people and student loan borrowers, while pushing the broader architectural community to explore new approaches to the concept of housing overall.

Image courtesy Nabr

Prices for a place in SoFA One, the first tower in Nabr's San Jose ensemble to come online, start around $700,000. The firm ...

A first look at Nabr, Bjarke Ingels’ disruptor housing company

2021-12-14T11:55:00-05:00

Nabr has offered the first clues of what their homes of the future may look like. The “people-first housing company” was co-founded by Bjarke Ingels with the ambition of “putting more people on a path to owning a high-quality, environmentally friendly home in the city.”

Nabr’s first building is set to be launched at 415 South 3rd Street, San Jose, California in 2023. Designed in collaboration with Bjarke Ingels Group, and named SoFA One, the project will consist of more than 100 homes personalized by each owner. Prices are expected to start in the high $700Ks, with interested parties able to join a waitlist for the homes from 2022.

Image by The Boundary for Nabr

The waitlist for Nabr Homes will be open to everyone, with applicants able to fill out specific details on the units they are seeking. When the service matches the applicant’s preferences to an available unit in their area, the applicant will be invited to Nabr’s Design Studio to select and customize the home, including l...