2024-04-27T01:44:16-04:00 https://archinect.com/news/article/150277715/oma-adds-a-bit-of-firm-history-into-its-design-for-the-new-amex-centurion-card Josh Niland 2021-08-13T17:05:00-04:00 >2024-03-15T01:45:58-04:00 <img src="https://archinect.gumlet.io/uploads/b1/b1da4ae7d97b3d84839f87e845bff349.jpg?fit=crop&auto=compress%2Cformat&enlarge=true&w=1200" border="0" /><p>A tiny new addition to Rem Koolhaas and <a href="https://archinect.com/firms/cover/382/oma" target="_blank">OMA&rsquo;s</a> famed catalog will be launching in the USA in September after a successful European launch earlier this year.&nbsp;</p> <p><strong></strong>The new Centurion Card design is a collaboration between the Dutch studio and American Express aimed at updating the <a href="https://www.flyertalk.com/forum/american-express-membership-rewards/1872698-did-centurion-metal-card-save-canadian-ceo-s-life-bullet-directly-through.html" target="_blank">bulletproof</a> old metallic versions of the card that have been on the market since 2005.</p> <figure><p><a href="https://archinect.gumlet.io/uploads/5b/5b5e911c4a0c4c7e57bc963812e53092.jpg?auto=compress%2Cformat&amp;w=1028" target="_blank"><img src="https://archinect.gumlet.io/uploads/5b/5b5e911c4a0c4c7e57bc963812e53092.jpg?auto=compress%2Cformat&amp;w=514"></a></p><figcaption>The Boompjes project, Stefano de Martino at OMA</figcaption></figure><p><strong></strong>The card&rsquo;s design is based on the original plan for <a href="https://archinect.com/news/article/150123312/the-boompjes-project-stefano-de-martino-at-oma" target="_blank">Boompjes</a>, the never-realized Rotterdam redevelopment project that Koolhaas counts as the first major commission in his home country. Amex came across the Boompjes designs (which feature prominently in several different museum collections including the <a href="https://www.moma.org/collection/works/300" target="_blank">MOMA</a>) after approaching OMA with the project in 2019. The design was originally centered around the Roman theme that has been synonymous with the company since its <a href="https://about.americanexpress.com/our-history/default.aspx" target="_blank">inception</a> in America in the late 1950s.&nbsp;<br></p> <p>The design is taken from a 1982 silkscreen triptych rendering designed by Koolha...</p>