2024-05-02T15:28:42-04:00 https://archinect.com/features/article/150047403/brand-new-reviews-logos-of-the-10-most-followed-firm-profiles-on-archinect Mackenzie Goldberg 2018-02-14T11:00:00-05:00 >2023-12-11T11:46:08-05:00 <img src="https://archinect.gumlet.io/uploads/t2/t2vt6sgjkhqnl6q8.jpg?fit=crop&auto=compress%2Cformat&enlarge=true&w=1200" border="0" /><p>Logos are the cornerstone of branding, presenting the uniqueness of a company through its visual representation. Choices in color, font, sizing, etc. are all indicators of the values, services, and type of company the logo is defining, and the difference between a good logo, and one less successful, lies in the visual's ability to accurately convey those traits.&nbsp;</p>