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studio vural

studio vural

New York, NY

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Toby's Estate at Urbanspace is entered from the busy Vanderbilt Corridor adjacent to historic Grand Central Terminal.
Toby's Estate at Urbanspace is entered from the busy Vanderbilt Corridor adjacent to historic Grand Central Terminal.
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Toby's Estate

Toby's Estate at Urbanspace Vanderbilt is simply rocking...

Located across the street from Grand Central Terminal and its flocking herds, Toby’s Estate is part of Urbanspace Vanderbilt, a collection of 20 vendors in a bustling modern food hall. The Brooklyn based coffee roasted required a design that would stand out among the other vendors in the always busy market while withstanding the constant flow of customers heading to and from their trains.

Up to the challenge, studio vural created a durable flagship design that stood out and stood up to constant use. A stunning espresso counter is made of a birch substrate clad with honed graphite marble, an import of the Balkans, and domestic walnut planks that provide a visual weight that anchors the outpost and will stand up to constant coffee spills.  Integrated into the counter area mod bar, cold brew station, pitcher rinsers and a display case.

Planned to be one of Toby’s Estate’s busiest locations, studio vural was also able to include a full fledged support bar into the kiosk. Designed to complement the espresso counter, the support bar provides a secondary space to help Toby’s barista’s keep up with the overwhelming Grand Central foot traffic.

studio vural managed the entire project, from conception to installation, allowing our client to concentrate on running their business instead of construction stress.

 
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Status: Built
Location: Manhattan, NY
Firm Role: Architect, Projecet Manager
Additional Credits: Photos by Kate Glicksberg

 
A distinctive space befitting Grand Central Terminal maintains the identity of Toby's Estate.
A distinctive space befitting Grand Central Terminal maintains the identity of Toby's Estate.
A honed graphite marble slab anchors the space and serves as the primary barista counter.
A honed graphite marble slab anchors the space and serves as the primary barista counter.
The counter transforms into dull finish domestic walnut with horizontal rails that emphasize the linearity of the space.
The counter transforms into dull finish domestic walnut with horizontal rails that emphasize the linearity of the space.
A corner table with copper pendant light encourages the communal experience in a high traffic location.
A corner table with copper pendant light encourages the communal experience in a high traffic location.
The brass railed display case continues the horizontal transition from marble to wood.
The brass railed display case continues the horizontal transition from marble to wood.
Cafe equipment is seamlessly integrated into the custom honed graphite marble bar.
Cafe equipment is seamlessly integrated into the custom honed graphite marble bar.