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Ralph Tullie

Ralph Tullie

Philadelphia, PA, US

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SAMSUNG - INFOCOMM trade show exhibit

Challenge: Create a memorable, immersive environment that will draw attention and create a connection between the visitor and the SAMSUNG brand.

Solution: A dynamic 5x8 video wall of featured LED tv’s displayed to activate the primary corner of the exhibit.  Four unique, themed vignette environments showcased each product category through stylized windows.

 
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Status: Unbuilt
My Role: Lead Designer

 
Vignette inspiration
Vignette inspiration
Vignette sketch
Vignette sketch
Vignette details
Vignette details
Traffic flow diagram
Traffic flow diagram

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