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Ralph Tullie

Ralph Tullie

Philadelphia, PA, US

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Adidas America - Supershow

This award-winning design was inspired by the client’s vision of a “single integrated design” with no frills that used industrial materials to communicate their corporate brand philosophy of “Designed Basic”.  A warehouse shell occupied by a modern, functional core created the stage for the memorable experience.  The program included 14 second level meeting rooms, 1 second level executive conference room, 30 informal sales areas, 8 marketing zones, and a central reception area.

 
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Status: Built
Location: Atlanta, GA, US
My Role: Lead Designer
Additional Credits: Designer - Mike Fosbenner
Produced by - Sparks Exhibits

 
Concept board
Concept board

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