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SaGa Design was founded by Saad Alayyoubi, a designer with master's degrees in architecture and business administration. Saad's work has been featured on CNN, Mashable, Tokyo Designers Week, the iMaterialise World Conference, Surface Magazine, the Beijing Biennale and the Center for Architecture in New York.
SaGa Design is a digital product design firm that uses 3d-printing to create elegant, ornamental products ranging from lighting and houseware to jewelry and accessories. Our designs explore the boundary of 3d printing technology, producing beautiful intricate geometries that cannot be fabricated any other way. The sculptural products we design are inspired by the exotic, organic structures found in nature. SaGa Design also produces conceptual design and digital rendering services.
Tronic Studio, New York, NY, US, Art Director
Designed branding, architectural installations and managed marketing design projects for clients such as Ferrari, Nike, Sony, Comcast, Oracle, Hewlett-Packard and the Abu Dhabi Media Company.
Created 3D computer models and renderings for video and graphic projects.
Kohn Pedersen Fox Associates, New York, NY, US, Architect and Visualization Manager / Specialist
Spearheaded the internal KPF Visualization Group within the office, reducing our reliance on outsourcing to visualization consultants. Worked as an architect and designer on teams creating large scale construction projects in the US and across the globe.
Developed 3D computer models of building designs as well as short-films and graphic representations of building designs. These were used as promotional material for the firm as well as entered into architectural design competitions, several of which we were selected as the winning entry.
New York University (NYU), New York, NY, US, Masters, MBA
Master of Business Administration.
Columbia University, New York, NY, US, Masters, Architecture
Master of Science in Advanced Architectural Design.
