I'm a native New Yorker with a love for all things design, coffee, and CrossFit. Formally trained as an Interior Designer (I have a MFA in Interior Design and BS in Architecture.), I spend my days working on freelancing in design marketing and consulting. When I am not writing copy or on the hunt for cool design products, you can find me dropping big weights and coaching at my CrossFit box in the Boogie Down Bronx.
Self-Employed, Bronx, NY, US, Marketing Manager
• Employ CrossFit methodologies and standardized practices while teaching group classes
• Develop key aspects of gym operations including interior design, policy, procedures, graphics and apparel design
• Devise new marketing strategies to increase membership and retail sales while actively developing the gym’s online presence through social media entries, email announcements and website streamlining
• Website administration, including streamlining of imagery and content, writing copy, improving the UX of the site, and managing web designer
• Establish partnerships with local businesses and key vendors in support of CrossFit SoBro events and business growth
Designer Pages Data, Inc., New York, NY, US, Content Manager
• Maintained all product listings and manufacturer information on Designer Pages
• Oversaw freelancers and offshore content team who extracted product information from manufacturer websites
• Managed the development of new building product categories with search filters
• Worked with content management software programs to schedule website scraping and create product listings
• Compiled and sent out occasional editorial/marketing email campaigns
Christine Churchill Interiors, New York, NY, US, Design Consultant
• Conducted design research, product sourcing, sample requests, and created presentations for Residential Projects in the Upper East Side, NYC and Connecticut
• Assisted in colorization and new textile collection development. Ordered strike-offs for approval from mill
• Developed custom furniture, lighting design and art buying concepts via hand sketching, computer renderings, and mood boards
Rhyme Studio, Brooklyn, NY, US, Junior Designer
• Oversaw High-end Residential Project management. Coordinated with tradesmen and vendors for installations and deliveries, created budgets and schedules, wrote specifications, purchase orders, tracked billing expenses and conducted regular construction site visits
• Duties included: Design research, product sourcing, placing fabric reserves and stock checks, custom furniture and lighting design
• Designed art buying concepts and mood boards for client meetings
• Identified design trends and composed articles for online journal geared toward new company brand development and marketing
• Website administration including streamlining of imagery and content, improving the UX of the site, and managing freelance web designer
DuPont Corian Design Studio, New York, NY, US, Studio Manager
• Managed key aspects of studio operations including liaising with building management, handling phone inquiries, walk-ins, private tours, inventory of marketing collateral, and coordinating distribution of DuPont Corian and Zodiaq samples and custom samples to local Architects and Designers. Managed operational accounts (FedEx, UPS, Staples, etc)
• Consulted and advised Architects and Designers on their Corian designs. Matched them with appropriate local fabricators to make their projects come to life
• Co-ordinated with out-of-state Marketing Managers on planning and executing company-sponsored events, content for website, rotating exhibit design, and product display design. Organized and maintained fully stocked resource and sample library with current collection
New York School Of Interior Design, New York, NY, Library Graduate Assistant
• Interfaced with library patrons in Reference and Circulation areas of the library in person, by leading individual class seminars, online chat, and via email
• Maintained and identified new product literature collection containing manufacturer and vendor catalogs for furnishings, fixtures, and equipment; developed workflow for digitizing, categorizing, and sorting thru physical product samples
• Processed, arranged, preserved, and digitized collection of historical interior photographs for Special Collections Archive
• Performed routine technology maintenance of library printing facilities, including software updates, maintenance, and troubleshooting
Victor Famulari Architect, PC, Manhasset, NY, Project Coordinator
• Assessed and reviewed the scope of work for all new and existing condominium alterations. Analyzed and evaluated site and building construction costs
• Obtained Certificates of Liability Insurances and Worker’s Compensation for all trades as per building requirements. Coordinated quality assurance and maintenance of all project documents as required throughout pre-construction, construction and closeout phases
• Assisted with drawings and documents needed for submission and approval to clients, The Trump Organization, NYCDOB, NYCDOT, NYC Dept. of City Planning, and NYC Landmarks Preservation Commission
New York School of Interior Design (NYSID), New York, NY, US, Masters, Interior Design
New York Institute of Technology (NYIT), Old Westbury, NY, US, Bachelors, Architectural Technology
NYSID Graduate Assistantship, Scholarship
Graduate Assistantship for Library Research during Master of Fine Arts degree work
NYIT Israel Louis Shure Award, Award
Award for service to the College
NYIT Head Resident Assistant Award, Award
Award for service to the College
