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paolo cesaretti | architect
is a design consultant and art director exploring the concept of designed space as a communication tool.
After a short period at the Amsterdam based UnStudio, in 1998 he becomes co-partner of vc a vannini+cesaretti in Milan, specialising in exhibit and experience design. Among the most recent achievements the studio has been selected for the ADI Design Index - years 2004 and 2008 - and invited to take part in the seminal collective exhibitions VuotoXPieno / Temporary Architecture in Italy at Triennale di Milano and XXII Compasso d’Oro Award at Macro in Rome.
vc a vannini+cesaretti has just finalized the design of the new in-store identity for leading Italian mass retailing brand Ipercoop.
In 2009 he's among the founders of Architettura Attuale, research agency investigating alternative design criteria based on contamination among architecture, art and communication. Their light installation Growing By Numbers has achieved public and critical acclaim, becoming a temporary outstanding landmark in Milan. Growing By Numbers has been selected for ADI Design Index 2011 and competes for the next Compasso d’Oro Award.
Paolo Cesaretti is lecturer at Domus Academy and SPD Scuola Politecnica di Design and visiting professor at Politecnico di Milano, IULM Milano, RWU Rhode Island, Tehran University, LDM International Design School Firenze.
He took part to the 13th Biennale d’Architettura in Venice with the project The Irrational City.
TAGS/CATEGORIES: EXHIBIT DESIGN, INTERIOR DESIGN, RETAIL DESIGN, ART DIRECTION
Via Oxilia 23
Milan, IT , 20127