'In the end, Museum is about the back story,” [...] “It’s about human beings whose interests go outside the norms, to a point where they value things that society and people in general ignore.' — The New York Times
It is a matchbox size museum with matches on display.
Recent discourse in which museums are excoriated for their corporatist tendencies has perhaps opened a unique market for exhibiting what might be seen as banality. A relatively new museum founded by Josh Safdie, Alex Kalman and Benny Safdie registers this sentiment in its singular 60 square foot gallery on Cortlandt Alley in New York City. This museum, simply referred to as "Museum", contains objects like chip bags, various tooth pastes, things made by prisoners, and other products with seemingly no value. Currently in its second season, have the founders by simple virtue of placing these object on display added meaning to them? " Museum" is open only on the weekends between 11am - 7pm.