The French city of Dijon and Teletech International have chosen Rotterdam architects MVRDV to transform a disused Dijon Mustard laboratory completed in 2004 into an innovative call center with an education center, incubator and social program. Completion of the 6,000m2 refurbishment is planned for 2012. — bustler.net
5 Comments
That's a lot of qr codes for www.mvrdv.nl
I wonder what people will think of this building in 30 years —if it lasts that long—... maybe the same we think nowadays of historicist po-mo.
It is completely ridiculous.
@Paul Petrunia is it really? Because that'd be a fantastic move to make a client's entire project a billboard for one's self without them even knowing it.
I thought MVRDV had maybe jumped the shark after that weird book pyramid library. But this one takes the cake.
Nice exterior! Very few people for a callcenter. Is this a realistic impression of new ways of working? Is it going to work like this in France?