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Jennifer Scantland

Jennifer Scantland

New York, NY, US

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Connective Tissue - Rebuilding Community Through Commerce

Placing third in a competition to create an idea that can improve suburban living, I proposed creating a prototype for a new type of grocery store that can coexist on a small scale in a suburban environment rather than as a big box entity on the outskirts of a neighborhood. Creating a grocery store that functions as a gallery space with no actual goods on hand allows for a smaller and more sustainable footprint.

Using remote barcode scanners and displayed product packages, shoppers could scan items they wish to purchase and simply hand the cashiers the scanner to check out. While they are shopping, their goods are being packaged at the off-site warehouse near a major distribution center and can be delivered immediately or scheduled for a later time.

By placing these directly in neighborhoods, shoppers can travel by foot and groceries can be delivered in bulk deliveries to various homes, cutting the carbon footprint significantly for all of the consumer vehicles that normally fill a big box parking lot, as well as those many distribution vehicles that deliver from the distribution center, cutting the middle step. Additionally, this cuts the required energy needed to run a big box store. 

A major benefit of placing these throughout suburban communities nationwide is to encourage that neighborly interaction which sprawl does not promote. Walkability and proximity, as well as a sun-filled atmosphere in which to shop will create a connective tissue in our currently unraveled suburban way of life.

 
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Status: Competition Entry
Location: Anywhere, USA
My Role: Solo Designer
Additional Credits: Competition held by Kennesaw State University

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