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How do you all successfully ask a previous client for more work in a savvy work that doesn't make you seem needy or desperate?
Tell them directly. Let them know you enjoyed working with them and would like the opportunity to do it again. You're currently looking for projects, and want to let them know.
The first rule of marketing is "ask for the order" -- this becomes awkward only if you let it become awkward. A good way to start is by asking your previous client about other projects that he/she might have in the preliminary stages -- express interest and offer to help.
Clients understand that architects always are looking for the next project. Just don't be overbearing.
Not sure I understand the question. As long as you're polite about it and professional why would this be something difficult ?