2024-05-01T12:35:51-04:00 https://archinect.com/news/article/149940475/is-tesla-having-its-iphone-moment-with-the-launch-of-the-model-3 Amelia Taylor-Hochberg 2016-04-13T12:50:00-04:00 >2016-04-13T12:50:50-04:00 <img src="https://archinect.gumlet.io/uploads/ue/uecl31wwjjte259h.jpg?fit=crop&auto=compress%2Cformat&enlarge=true&w=1200" border="0" /><em><p>On March 31, [Elon Musk's] Tesla Motors unveiled its long-promised Model 3, a $35,000 electric car that will go 215 miles per charge. The market response suggests to some the potential as a category killer, not just in electric vehicles, but mainstream cars in general: in the week since, more than 325,000 Model 3s have been pre-ordered by people putting down $1,000 per reservation, the company said April 7. Even deep Tesla skeptics call this demand unprecedented.</p></em><br /><br /><p>For more on the auto industry and car culture:</p><ul><li><a href="http://archinect.com/news/article/149938205/the-impossible-car-faraday-future-s-lead-designer-richard-kim-on-one-to-one-17" rel="nofollow" target="_blank">The "Impossible" Car &ndash; Faraday Future's lead designer, Richard Kim, on One-to-One #17</a></li><li><a title="Lake Flato Architects splits reservation cost for Tesla Model 3 with employees" href="http://archinect.com/news/article/149936153/lake-flato-architects-splits-reservation-cost-for-tesla-model-3-with-employees" rel="nofollow" target="_blank">Lake Flato Architects splits reservation cost for Tesla Model 3 with employees</a></li><li><a title="Wired takes a look inside Tesla's car factory of the future" href="http://archinect.com/news/article/145592812/wired-takes-a-look-inside-tesla-s-car-factory-of-the-future" rel="nofollow" target="_blank">Wired takes a look inside Tesla's car factory of the future</a></li><li><a title="Dawn of the self-driving car: testing out Tesla's autopilot function" href="http://archinect.com/news/article/139476208/dawn-of-the-self-driving-car-testing-out-tesla-s-autopilot-function" rel="nofollow" target="_blank">Dawn of the self-driving car: testing out Tesla's autopilot function</a></li><li><a title="Hyperloop announces plans for first European routes" href="http://archinect.com/news/article/149934230/hyperloop-announces-plans-for-first-european-routes" rel="nofollow" target="_blank">Hyperloop announces plans for first European routes</a></li></ul>