Archinect - News 2014-08-22T14:01:33-04:00 http://archinect.com/news/article/105324500/a-lost-cause-alfredo-jaar-s-a-logo-for-america-coming-to-times-square-again A Lost Cause? Alfredo Jaar’s “A Logo for America” Coming to Times Square Again Alexander Walter 2014-07-29T14:07:00-04:00 >2014-08-04T21:56:58-04:00 <img src="http://cdn.archinect.net/images/514x/cd/cd5126c37fcaa7fe76d11f5412fef4f1.jpg" width="514" height="444" border="0" title="" alt="" /><em><p>When Alfredo Jaar&rsquo;s glittering &ldquo;A Logo for America&rdquo; video first played on a Times Square billboard in 1987, it riled up New Yorkers. [...] shows the words &ldquo;This is not America&rdquo; inside the outline of the United States. &ldquo;A Logo for America&rdquo; will receive a second life this week; beginning on August 1, the video will pop up on Times Square signs and screens between 11:57 pm and 12:00 am. But this 2.0 version loses some of the video&rsquo;s original intent to reach a broad&mdash;and hopefully attentive&mdash;audience.</p></em><br /><br /><!DOCTYPE html PUBLIC "-//W3C//DTD HTML 4.0 Transitional//EN" "http://www.w3.org/TR/REC-html40/loose.dtd"> <html><head><meta></head></html> http://archinect.com/news/article/103938659/rethinking-billboards Rethinking Billboards Nicholas Korody 2014-07-11T13:52:00-04:00 >2014-07-16T19:59:21-04:00 <img src="http://cdn.archinect.net/images/514x/sm/sm9fpgn61xp1hvu5.jpg" width="514" height="302" border="0" title="" alt="" /><em><p>Billboards are commanding territory all over the world, offering just a blaring message in their occupation. Some designers have been looking at how to better use this advertising infrastructure, with Slovakia&rsquo;s Designdevelop proposing a use for the space as small-scale residences for the homeless.</p></em><br /><br /><!DOCTYPE html PUBLIC "-//W3C//DTD HTML 4.0 Transitional//EN" "http://www.w3.org/TR/REC-html40/loose.dtd"> <html><head><meta></head></html> http://archinect.com/news/article/45767427/orange-barrel-media-announces-leed-platinum-headquarters-in-columbus Orange Barrel Media Announces LEED Platinum Headquarters in Columbus WalkerEvans 2012-04-21T11:46:00-04:00 >2012-04-21T11:47:19-04:00 <img src="http://cdn.archinect.net/images/514x/b3/b3jor6lyh6n005t1.jpg" width="514" height="323" border="0" title="" alt="" /><em><p>The new Orange Barrel HQ will reuse existing concrete storage silos and a renovated 10,000-sqft warehouse with a new 10,000-sqft addition. OBM President Pete Scantland says they&rsquo;re aiming for LEED Platinum certification with the project. Solar panels will be located on the back side of a 120-foot tall structure rising above the new offices, while the front side will provide a showpiece advertising space.</p></em><br /><br /><p> Orange Barrel Media is a nine-year-old outdoor wallscape mural design and advertising firm that serves markets in New York, Boston, Charlotte, Columbus, Denver, Cleveland and Cincinnati. Yesterday, they announced a new headquarters in Columbus that includes an innovative solar-panel advertising tower and 20,000 square feet of space on a former concrete mixing plant adjacent to Downtown.</p> <p> The new development was designed by George Acock of Acock Associates with Landscape Architecture done by Keith Meyers and his team at MSI+KKG.</p> http://archinect.com/news/article/9319904/brilliant-campaign-for-3m-noise-cancelling-headphones Brilliant Campaign for 3M Noise Cancelling Headphones Paul Petrunia 2011-06-09T12:41:04-04:00 >2011-06-09T14:12:57-04:00 <img src="http://cdn.archinect.net/images/514x/4e/4etx2qz85ke9c14w.jpg" width="514" height="342" border="0" title="" alt="" /><em><p>Beautiful executed ads for 3M Noise Cancelling Headphones. Made by Grey, S&atilde;o Paulo, Brazil.</p></em><br /><br /><p> Advertising Agency: Grey, S&atilde;o Paulo, Brazil<br> Executive Creative Directors: Guy Costa, Alexandre Scaff<br> Art Director: Daniel Prado<br> Copywriter: Alexandre Scaff<br> Illustrator: Leandro Esparca<br> Published: April 2011</p>